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- Online Marketing Certificate Programs, Training Courses, Tutorials & Education Workshops – Online
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- About OMI
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- Frequently Asked Questions
- Why should I get certified? What are the benefits?
- How can I apply it to my real world job?
- How is it delivered to me: on-demand online vs. in person?
- Do I get to interact with other students and instructors?
- What courses are required to obtain certification?
- Can I customize my curriculum to meet my professional needs?
- What are the electives?
- How long can I continue to access the course content?
- Can I send my employees to get certified?
- Are group discounts available?
- How much does it cost?
- Which program is appropriate for my skill level?
- How many credits are needed for certification?
- How much time does it take to obtain certification?
- How much time do I have to complete a certification program?
- Do I have to take a test?
- What do I get when I’m done?
- How long is my certification good for?
- How can I move up to the next level of certification?
- Who are the Instructors?
- Who runs OMI?
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- Programs
- Corporate Training
- Level 1 - Essentials of Online Marketing
- Analytics and Measurement
- Demand Generation
- Email Marketing
- Online Marketing Strategy and Planning
- Search Marketing
- Social Media
- Website Usability and Design
- Social Media: The Three Keys to Social Media -- Content Marketing, Listening, and Distributing
- Online Marketing Strategy and Planning: Making the Business Case for online marketing
- Online Marketing Strategy and Planning: Online Marketing in a Recession
- Online Marketing Strategy and Planning: Hitting the Local Target - a Small Business Case Study
- Website Usability and Design: Website Fundamentals
- Website Usability and Design: The Basics of Usability
- Search Marketing: The Big Picture
- Search Marketing: Paid Search Basics
- Search Marketing: Improving Search Marketing ROI in a recession
- Email Marketing: Optimizing Email Deliverability and Response
- Email Marketing: Operation Retention: How to Keep your Email HouseFiles Healthy
- Email Marketing: Four Secrets to Email Marketing Awesomeness
- Social Media: A Corporate View
- Social Media: Drive Tangible Returns with Customer Communities
- Analytics and Measurement: Scoring with Analytics
- Analytics and Measurement: Inside the Mind of an Analyst
- Demand Generation: Demand Generation Fundamentals
- Demand Generation: B2B Marketing Roadblocks and How Six Companies Overcame Them
- Demand Generation: Optimizing the Marketing Repsonse
- Level 2 - Analytics and Measurement
- Overview: Leveraging Analytics
- Assembling your Analytics
- Defining Key Performance Indicators
- Collecting Data you can Trust
- Gaining Insight fron your Data
- Analytics for Websites 1: Segmentation
- Analytics for Websites II: Content and Onsite Search
- Analytics for Websites III: Conversions, Scenarios, and Navigations
- Level 2 - Demand Generation
- Level 2 - Email Marketing
- Level 2 - Email Marketing-test
- Level 2 - Demand Generation
- Level 2 - Website Usability & Design
- Level 2 - Social Media
- Level 2: Online Marketing Strategy and Planning
- Level 2: Search Marketing
- Level 2: Website Usability and Design
- Instructors
- Aaron Toledo
- Allie Herzog
- Arnie Kuenn
- Ben Hanna
- Bill Bruno
- Brad Kleinman
- Carol Farnsworth
- Chris Charyk
- Christine Allee
- Dawn Lacallade
- Debbie Qaqish
- Diana Huff
- Eric Peterson
- Fionn Downhill
- Hallie Janssen
- Jeanne Hopkins
- Jeff Mills
- Jennifer Veesenmeyer
- Jim Sterne
- Jodi Baier
- Joe Colopy
- Joe Pulizzi
- Joel Book
- Jonah Hillman
- Kelly Cutler
- Kent Lewis
- Kevin Lee
- Kirsten Knipp
- Marci Hower
- Matt O'Brien
- Michael Weisfeld
- Mike Hanbery
- Mike Lewis
- Mike Volpe
- Olivier Chaine
- Patrick Neeman
- Paul Sherman
- Ray "Catfish" Comstock
- Rhonda Wunderlin
- Sage Lewis
- Sanjay Dholakia
- Scott Voigt
- Stephanie Miller
- Steve Ennen
- Steve Latham
- Steve Woods
- Tessa Horehled
- Thad Kahlow
- Thanh Nguyen
- Thomas Hoehn
- Tim Ash
- Todd Davison
- Tom Schippert
- Testimonials
- Workshops & Webinars
- The Definitive Guide to B2B Social Media: How to use social media for B2B brand awareness and demand generation
- Social Media Workshop Series
- Phoenix Workshops
- Lifecycle Email Marketing: Your Questions Answered
- Online Marketing Summit
- WIMI
- Social Media & Search Engine Optimization - Converting community building and search engine rankings into profit-driven metrics
- HubSpot
- SEMPO
- Benchmarking And Analytics: Using Metrics to Boost B2B Performance
- OMS Level 1 Training & Certification Day
- OMS Level 2 Training and Certification Day
- Webinar: Integrated Marketing - Elevating Your Brand & Marketing Communications
- Webinar: Website Conversion and Social Media
- Webinar: Marketing on the Go - Mobile Advertising
- Webinar: Evolving the Lead Score Beyond Basic Data
- Integrated Marketing Strategy Double Header
- Next Generation Business Blogging: Be Found, Be Engaging
- Top 10 Secrets for BtoB Paid Search & SEO Best Practices to Drive Relevant Traffic and Tangible ROI
- Email Marketing Nirvana: Keys to Making Your Email Truly Relevant
- Seven Deadly Sins of Marketing Analytics
- Lead Scoring for BtoB Marketers
- Contact Us
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- Analytics Lesson
Testimonials
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I really enjoyed the certification course and learned things that I could put into practice right away.
Chris Tatro -
The email marketing and demand generation was far more informative and fascinating than I expected -- those "spoke" to me as a marketing practitioner.
Pecanne Eby -
The course was an excellent introduction for me and will prove very helpful in upcoming projects. It is a great complement to my traditional marketing background.
Lisa King -
Formalizing content with real world experts’ experiences and strategies is a fantastic way to solidify what you know and don’t know (and what you know you don’t know!).
Lisa Diaz -
I thought the course was put together very well. Very educational. The test was also well done.
Kathleen Maher -
It was worth the investment! I highly recommend to others who have a general knowledge of online marketing but have no idea where to start in order to get the basics set up for successful future of online marketing.
Chris Flippo
